![]() For this purpose, examples from the text should be collected accordingly for the respective category. Here, a distinction can be made between three techniques: Explicit content analysis, structuring content analysis and summarising content analysis.Īfter creating a category system, the categories should be defined and delimited from each other. The process model is at the centre of the procedure. The means or rules of the procedure include paraphrasing, generalisation and forms of reduction. the categories develop on the basis of the material. This produces a short text that serves as the basis for the interpretation. Summary content analysis In the summarising content analysis, the texts are reduced to their essential content.This process is called "inductive" category formation. What is also possible in structuring content analysis is that new content can occur and thus new categories can be formed. there are precise theoretical presuppositions. Thus, structuring content analysis is a "deductive" procedure, i.e. For this purpose, a category system is developed, which is mainly based on previously defined criteria. Structuring content analysis Central to structuring content analysis is the filtering out of criteria that represent the text in its entirety.The corresponding data should be collected systematically and made transparent in the research process. In this way, unclear text passages in particular should be made easier to understand. Explicit content analysis Explicit content analysis involves the use of additional data, such as background information.The first step is to determine the source material: What is being analysed? Who produced the material? How is the material available? This is followed by the formulation of a questionĪt the centre of the procedure is the "flow model", whereby a distinction is made between Three techniques differentiation: This can be, for example, emotional reactions, opinions or intentions. Here it is determined what the focus of interpretation is. Central questions are: What is being analysed? (Only a section of the text or all of it?) Who produced the material? (Who is the author and what is his/her background?) How is the material available? (Usually as a transcript.) This is followed by the formulation of a question. In a first step, the Source materialis to be determined more precisely. ![]() In the following, some central aspects of the procedure are briefly presented. The procedure of qualitative content analysis according to Mayring involves nine steps. This variant corresponds to the simple Transcription rules of. ![]() Dialect is cleaned up, sentence construction errors are corrected and the style is smoothed out. The translation into normal written German.Īccording to Mayring, the latter variant is the most suitable when content-related and thematic aspects are in the foreground.The literary transcription in which dialect (in the common alphabet, not the IPA) is retained.Phonetic transcription with the IPA to reflect dialect and speech colouring.In general, the category system should consist of categories that can be clearly distinguished from each other.Ĭentral to a content analysis according to Mayring are category systems - the categories should be clearly distinguishable from each otherĪccording to Mayring, there are three different techniques for transcription: The categories with their subcategories and respective definitions are a central component of the analysis. The basis for a qualitative content analysis according to Mayring are so-called Category systems. In qualitative content analysis, texts, such as interviews, are interpreted and evaluated in a rule-guided manner with regard to a question (cf. ![]() Qualitative content analysis according to Mayring For the qualitative content analysis Mayring is often used The analysis can be qualitative or quantitative. This is aimed at researchers from the fields of education, psychology, sociology, communication science and the like. For a qualitative analysis, the Mayring method is often used. Another type of use is content analysis.īasically, a distinction can be made between qualitative and quantitative content analysis differentiation can be made. On the one hand, the most important statements can be taken from them and embedded in the context of the study or the question, e.g. Tools for the evaluation of transcriptsĭepending on the purpose of the transcripts, they can be used in different ways after they have been prepared.Qualitative content analysis according to Mayring.The book is available as Free downloadFind out everything about transcription & co now! This article is an excerpt from our eBook Recording, Typing, Analysing - Guide to Conducting Interview & Transcription. ![]()
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